We make students and entrepreneurs digital storytellers
Haaga-Helia marketing students’ Creative Agency Krea welcomes you to take part in inspirational storytelling at Krea Spring School on 17-21 May 2021! We train you in:
- multicultural teamwork
- customer experience
- content marketing
- coaching-based autonomous learning
Krea Spring School offers you an intensive international week where students, entrepreneurs, branding professionals and university experts from all over the world come together for co-creation workshops and excursions in Helsinki. We give you the tools you need to blossom into a creative wizard in digital storytelling! Read stories about Krea Spring School and Creative Agency Krea in English!
You will become part of a fun, creative, and multicultural bunch of students from Haaga-Helia and our partner universities abroad. You will be sharing skills and knowledge in teams, solving challenges together, and supporting each other at various stages of the creative process. Watch our Krea Spring School 2018 aftermovie!
You will work for a client organization and learn how to analyze customer experience. Based on your analysis, you will script and produce a customer-centric story that breaths new life into the customer perspective and highlights customer experience from an innovative angle. Our international team of coaches will help you to get the most out of your creative potential. Read more on how Krea Spring School teams experienced the Helsinki City Bike Service.
We will pay a visit to one of the leading marketing agencies in Finland to get professional support for our storytelling projects. You will learn to produce attractive story content that engages and inspires international audiences.
We offer you hands-on experience in digital storytelling in an exciting and creative learning environment. You will craft a promotional customer experience story for a client company as part of a multicultural team of students. Watch a Krea Spring School animated video.
The focus of the week is on customer experience research, international branding, creative planning, visual storytelling and hands-on video-making. We give you the team, the tools and the coaching to bring your vision into life! Watch one of our customer experience story videos.
Coaching-based Autonomous Learning
Learning in Krea Spring School is based on self-directed reflection and information retrieval, fearless hands-on experimentation, and peer-to-peer learning in teams, making use of coaching-based support along the way. Read more about Creative Agency Krea Erasmus+ project on autonomous learning.
Want to enroll for Krea Spring School 2021? Get in touch!
Tanja Vesala-Varttala, PhD
Principal Lecturer in Marketing and Communication
Haaga-Helia University of Applied Sciences
+358 50 3100 715
Creative Agency Krea
Haaga-Helia students and coaches of Marketing and Communication run their own Creative Agency Krea. Our Krea community enables students to gain hands-on experience in marketing and communications through client company projects and extensive networks with players in the field of marketing, media, and communications.
Krea provides students and their coaches, companies, and partner universities with a multidisciplinary and international platform for co-creation, research, development, and innovation. Together we develop innovative branding solutions and new methods of continuous learning to meet the challenges and needs of the rapidly changing business world.